Die Hard Fans
Over the last five years Milestone collected more than three thousand business cards that we entered into a contact database. After sending 280-some weekly updates to those contacts our email subscriber list withered to about 1,500 addresses. Many people changed jobs, some companies went out of business, and individuals chose to unsubscribe for a variety of reasons.
Last week we asked you to reconfirm your interest in receiving weekly updates From the Book of Matthew. Today we’re down to 74 die-hard fans. Thank you for your continued support. We know from open and click through rates that plus or minus 200 people normally read this blog each week so rebuilding our list is going to take more effort.
In the meantime; however, we’re committed to providing some value in return for your precious time. Sometimes these weekly updates are business-oriented. Other times they are personal in nature. Every time they offer an opportunity to stay connected to Milestone. Thanks again for staying connected. We truly appreciate your support.
Thank you for your business. We require revenue to keep our doors open. Thanks for sending referrals. We enjoy meeting your friends to find out of Milestone is a good fit for their needs. And thank you for your emails and comments. Engaging with readers makes the effort needed to produce this blog worthwhile.
Until next week,
Matthew Anderson, President
Milestone Marketing Associates, Inc.
Leave a Comment